The choice of eyeshadow should be based on the wearer's skin tone, clothing style, and the occasion. Chinese women generally tend to have thicker eyelids, shallower eye sockets, and yellowish skin tones; consequently, shades like gold, silver, and blue are often unsuitable, as they can make the eyes appear puffy and the complexion look dull. Furthermore, even among those with yellow-toned skin, the ideal eyeshadow colors differ based on whether the undertone is cool or warm: generally, orange-toned shades suit warm skin tones, while pink-purple shades complement cool skin tones.

When applying eyeshadow, place darker shades at the outer corners of the eyes and in the hollows of the sockets, while applying lighter shades to the brow bone to add brightness and create a more three-dimensional look. Specific techniques include: filling in eyebrows and applying eyeliner before the eyeshadow (applying a small amount of liquid foundation to the eye area beforehand can help set the makeup); applying a light-colored base shade across the entire upper eyelid socket, preferably blending from the outer corner inward; lightly applying the same shade to the lower eyelid; using a dark shade in the deepest part of the eye socket to create depth; and applying a small amount of pearlescent or light gold eyeshadow to the center of the upper eyelid to add dimension.

When removing makeup-especially eyeshadows containing pearlescent particles-use an oil-based cleanser, such as a dedicated cleansing oil or a non-comedogenic pure plant oil like jojoba oil. Apply gently without rubbing, and ensure thorough cleansing. The correct method involves saturating a cotton pad with cleansing oil and pressing it against the eye for a moment to allow the oil to dissolve the makeup effectively; then, gently wipe away in a single direction from the inner corner to the outer corner. Use a fresh cotton pad for each pass-never reuse a pad that already contains traces of pearlescent makeup-and finally, rinse the area with water or a gentle facial cleanser.